Concrete deliverablePublishing plan
01Asset owner
02Approval status
03Production time
Connect source material, production, localisation and human review in one repeatable workflow.
Choose the bottleneck that feels familiar.
Build a repeatable research, drafting, review and publishing workflow.
Use a shared calendar, owners and production queue to keep cadence predictable.
Repurpose approved source material into channel-specific formats.
Create a controlled localisation workflow with terminology and human review where needed.
Use audience questions, search demand, campaign plans and existing material to generate a structured backlog.
Encode tone, terminology, examples and prohibited claims into the content workflow.
Follow a source-led draft into different formats, with brand and factual review before publishing.
Adapt the strongest point from the approved source without adding claims that were not in the interview.
Use the approved source to explain the problem, the useful insight and the next step for the reader.
EN · HY · AR · RU · ES
Example copy only, not a client case study or a published campaign.
Tap a module to see an example. Final scope is agreed in the proposal.
Brand voice: Tone, terms and facts the drafts must follow.
A repeatable workflow for publishing, discovery and localisation.
Standalone tools generate individual outputs. HAY AI connects the whole workflow.
| What matters | Individual content tool | Agreed content workflow |
|---|---|---|
| Brand context | Context and reusable settings vary by tool | Agreed brand sources and terminology ownership |
| Campaign brief | Your team plans the brief | Source-led briefs and an agreed production scope |
| Templates | Available templates or your own setup | Reusable templates for the selected formats |
| Approval | Your team defines the review process | Named reviewers and publishing sign-off |
| Multi-channel adaptation | Capabilities vary across tools | Agreed formats derived from the same approved source |
| Localisation | Translation features or a separate workflow | Glossary, market adaptation and review ownership |
| Publishing | Built-in or separate scheduling tools | Agreed publishing access and distribution steps |
| Learning loop | Available product analytics | Production and content signals reviewed against the baseline |
Every deliverable supports one content decision: what to create, what to approve, where to publish and what to learn next.
You publish inconsistently because content production eats your week
Hiring writers in five languages costs more than the content returns
Your content gets seen but does not rank or ranks but does not convert
Grouped so you can see the scope without reading a catalogue.
Drafts are checked against approved sources, terminology and brand rules. The scope names the editor and final approver; publishing follows the agreed sign-off.
Yes. We produce English, Armenian, Arabic, Russian and Spanish content with market adaptation and human review rather than literal word-for-word translation.
Ownership and reuse rights for project deliverables are set out in the agreement. Any third-party assets, model services or licensed materials keep their applicable terms.
The engagement can cover workflow setup, managed production or both. We define formats, volumes, languages, review responsibilities and publishing access before work starts.
Send us the workflow, problem or idea you want to discuss. We’ll reply within one business day.
hello@hay-ai.comEnglish · Հայերեն · العربية · Русский · Español